Vscore - X Campaigns

Campaign Targeting Considerations

If you are running multiple X campaigns. We recommend the following strategy to avoid cannibalization:

Geographical segmentation
(cities, states etc.).
Product/service split
Vscore campaign on alternate Google product

Vscore Campaign and Creative Best Practices:

Advertising on X is allowed for the promotion of financial products and services with certain restrictions.
Products or services where there is a high risk of financial loss are prohibited from advertising eg. Binary options, Bail bonds etc.
Must have geo-specific financial licenses and adhere to local regulations.
Financial Aggregators are only permitted in Australia, Japan and South Korea.
Peer to peer lending is only permitted in Indonesia.
Make sure that there’s a clear connection between your imagery and your X Post copy.
Video Ads on X - cap your video at 15-seconds or less and Include captions or text-overlay.
Keep your ad free of #hashtags and @mentions to avoid unnecessary exit points for users.

How to get started:

Connect Vscore Ads Manager with client’s Ads Manager
(Page and X Pixel Access or Conversion API).
Connect Analytics Platform
(eg. Appsflyer, Firebase etc.).
Vscore API’s audience for matchback and onboards campaign elements.
Launch campaign.

Other Platforms

Google

Vscore’s integration with Google enables precise targeting within the world's largest advertising platform, leveraging Google's extensive reach to engage with the most qualified audiences.

By aligning with Meta’s platforms, Vscore taps into rich social media inventory, enhancing the reach and effectiveness of our data in advertising campaigns.

Partnering with TikTok, Vscore reaches a diverse and dynamic audience, adapting your messaging to cater to a younger demographic, and reaching an audience untapped by many digital banks.

Transform Your Digital Advertising Strategy

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Early Access Benefits

Dedicated Support to Build your first Audiences
First Two Audiences of 100,000 users for Free!
Provide Feedback and Shape the Future Features of the
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